11 Examples of Brown Kraft Labels That Stand Out From the Rest
The purpose of a label is to convey any necessary information to customers about the product — the name of the product, ingredients, warnings, net weight, as well as the label design and any imagery. The actual material you choose for your label can play a role in communicating information as well. A metallic material can give off a feeling of elegance, a clear label can convey simplicity, and a brown kraft label conveys that a product is handmade, natural or organic, eco-friendly packaging, or just a rustic brand feel.
With a material as niche as brown kraft, there’s generally a stylistic feel that may require your label design to be adjusted with it. We’ve compiled some of our favorite Customer Ideas submissions below, so you can see how others have done it and get inspiration to start designing your own!
Oval Honey Labels
These sweet as can bee oval shaped labels accentuate the shape of the honey bottle and are a perfectly simple use of the brown kraft material.
Spring Bouquet Candle Labels
This unique design does a good job conveying a rustic yet sweet vibe for these candles and is also a good example of how you can get creative with different colors on brown kraft. This customer went with some simple complementary colors for the flowers, and it makes for a visually pleasing combination with the brown material underneath.
Happy Pads Paw Balm Labels
Check out these pop-of-color paw balm jar labels! The brown kraft suits this product well as it’s sustainably sourced, but also contributes to the vintage feel that this product has going on between the fonts and design layout.
Jam Jar Wedding Favor Labels
If you need wedding labels or stickers, consider brown kraft! This customer makes custom wedding favor labels that are vintage and rustic.
Honeycomb Lip Balm Labels
Brown kraft is perfect for this beeswax lip balm, as it’s 100% all natural, and gives the feel of old school beekeeping. This customer also makes good use of white space with the honeycomb design in the background.
Raw Chocolate Bar Labels
These organic chocolate bar labels are another great example of how you can use colors in your brown kraft label designs. This customer uses a different accent color for each flavor, but still leaves plenty of white space for the brown kraft material to shine through and symbolize the organic property of this product.
Upcycled Underwear Box Labels
It may seem like putting a brown kraft label against cardboard or a brown kraft box would be just too much brown going on — but it actually works really well! This style can be powerful in conveying sustainability and your brand’s care for the planet. This customer creates upcycled underwear from secondhand shirts, so this brown-on-brown route suits the product and mission well.
Insect Repellant Bottle Labels
Fonts and visual hierarchy are effective tools for branding and communicating information if used wisely. This label gives an old-timey feel, and it’s all because of the font. The structure of the text helps to guide the viewer’s eyes through the design, starting with the most important information.
Unicorn Farts Skin Cream Jar Labels
Incorporating a small space in your design for a pop of color is a great idea on brown kraft, as it adds visual interest and can serve to break up monotony in your labels. This customer does it well with this Unicorn Farts Hand and Body Cream. It also opens the door to using varying colors for different scents.
Yarn Packaging Labels
Sometimes, simple is best. We love these yarn packaging labels — they’re straightforward and look professional. Brown kraft can highlight the handmade aspect of a product, but can also be used to get customers excited about hand making something of their own!
Using brown kraft for your own personal brand can be fun too! This customer created their own envelope wraps with their return address pre-printed on them for efficiency. These custom shape labels were made using a full sheet label and a cutting machine.
We hope you feel thoroughly inspired and ready to start designing your own labels. Just think about what information or vibe a brown kraft label conveys, and make sure your goal with your products aligns with that — but most of all, remember to experiment and have fun with it!
Ready to find the perfect label for your project? Visit our selection of brown kraft labels and start designing today or if you already have labels you’re proud of, submit your creation to our Customer Ideas page and have a chance to be featured in a future article!