Keep your labels protected outdoors and when exposed to most elements.

Printed kraft labels work on a variety of product types. The unbleached paper is a great companion to products in industries such as bath and beauty, food, and beverage. They can also be used on corrugated boxes and cartons to blend in with a "barely-there" look. The texture of brown kraft can be left uncoated, or finished with a gloss or matte laminate to improve durability.
White underprinting is available on brown kraft materials to improve visibility and style. Prints without white ink will appear transparent. Setting up your artwork for white ink printing can give you the best of both worlds - styling transparent prints along with easy-to-read text.
Artwork requiring white ink printing should be submitted in a vectorized format. Follow the steps in this article before submitting your artwork, or get in touch with our support team.
Yes. Full-color printing can be used on custom kraft labels, but the brown background will influence how colors appear. Darker inks typically print the strongest contrast, while lighter colors may appear more muted. For designs that require brighter elements, white ink underlay can be used to help colors stand out against the dark surface.
Kraft paper labels are widely used on products that highlight artisan quality or natural ingredients. Common applications include candles, handmade soap, honey jars, coffee bags, baked goods, skincare products, and craft packaging.
Custom brown kraft labels are made from paper material, so they’re best suited for product storage in dry places. While they can handle normal handling and packaging use, prolonged exposure to water or heavy moisture may affect the label.
Yes. Custom kraft labels are commonly used on artisan food products and specialty packaging, including jars, bottles, bakery boxes, and coffee bags. Their appearance complements products that emphasize homemade quality or farm-style branding.